Nissan Australia’s corporate communications network.
Nissan Australia has kicked its in-house corporate communications into a much higher gear. A completely new and dynamic communications platform has ensured high visibility for relevant information and department metrics.
Crystal Clear Business Services worked with Nissan to create a unified, digital messaging platform that delivers business-critical information to employees in a clear and concise manner.
At the heart of the solution is the NEC Live Windows-based software and digital signage scheduler. Dynamic video, images and text content is delivered directly to a network of NEC 55-inch LED displays and NEC media players.
The NEC solution got the nod in large part because of its ability to integrate with and interrogate Nissan Australia’s databases to provide accurate, real-time financial and customer metrics. That way department stats, sales targets and trends; individual and corporate achievements; company and CEO messaging; brand information, new product launches and promotions; new dealerships; HR updates; along with health and safety messages can all be displayed easily.
And the impact of the new network? David Montgomery, Marketing Communication Manager, picks up the story: “There is so much information about what is happening within our organisation that is better delivered by the new display system; information that is crucial to team building and promoting pride in our positive initiatives.
“Staff are receiving information pertinent to their jobs and performance. And importantly, with everyone engaging with the company’s overall value propositions, we can all pull in the same direction.”
Nissan Australia
NEC Australia
Crystal Clear