Publicis Sapient Delivers Data-Driven Signage on BrightSign Media Players with “Premise”

BrightSign announces that digital transformation consultancy Publicis Sapient has fully optimised “Premise”, its digital in-venue platform, on BrightSign’s XD and XT media players. Premise is Publicis Sapient’s fully adaptable, in-venue experience enablement platform, delivering digital signage management capabilities with real-time analytics and A/B testing capabilities. For more than a decade, Premise has been enabling data-driven, … Read more

BRIGHTSIGN FRONTS SIGNAGE MAKEOVER AT ROCKEFELLER UNIVERSITY

BrightSign announces its collaboration with C&G Partners to implement an extensive new digital signage network at Rockefeller University in New York City. Rockefeller University sought out C&G Partners to replace its legacy system of easels and posters with a custom-built digital signage network. The university initiated the campus-wide digital initiative to better promote campus academic … Read more

SPINETIX POWERS COCA-COLA ‘SHELFTALKERS’ FOR ATTENTION-GRABBING ADVERTISING

Coca-Cola HBC Russia is a leading company in the field of production and distribution of The Coca-Cola Company beverages and a part of Coca-Cola System. The company produces and offers in Russia a wide range of high-quality soft drinks and juices under the world famous trademarks: Coca-Cola, Coca-Cola Zero, Coca-Cola Cherry, Coca-Cola Vanilla, Sprite, Fanta, … Read more

BRIGHTSIGN ANNOUNCES PARTNERSHIP WITH ADMOBILIZE

BrightSign LLC, manufacturer of digital signage media players, announces a partnership with AdMobilize, an audience intelligence company that focuses on powering DOOH and retail networks with real-time, fully anonymous audience intelligence. The partnership comes after more than a year of collaboration in an effort to bring their solution to market. BrightSign Series 3 and 4 … Read more