BRICKS & MORTAR FIGHTBACK

The GPT Group manages a number of large shopping centres including Highpoint, Macarthur Square, Westfield Penrith and others. The group is headquartered at Melbourne Central. GPT Marketing describes how the big screen fits into a broader content strategy. Column: GPT Marketing The other screens in the centre are managed by Adshel but we do still … Read more BRICKS & MORTAR FIGHTBACK